JETRO Spotlight November 2010

Welcome to the latest edition of JETRO Spotlight USA, JETRO USA's national e-newsletter featuring the latest articles and events on our website. Each month JETRO brings you relevant and timely articles highlighting business opportunities between the United States and Japan along with updates on JETRO seminars and events.

Contents in this newsletter:

• salesforce.com: How Japan Came to Be the Second Largest Market for this Billion-Dollar Company

• Biological Testing Equipment Maker Luminex Seeks More Direct Presence in Japan with New Office
• Konarka Technologies Establishes Japan Office with Focus on Building-Integrated Photovoltaic (BIPV) and Building-Attached Photovoltaic (BAPV) Segments

• Embedded connectivity solutions provider Telenor Connexion opens Japan office to strengthen Asia-Pacific presence
• Post-trade processor Traiana opens office in Japan
• AccuRev enters Japanese software development market through TechMartix Corporation
• OEM supplier of network adapters Napatech opens Tokyo office

• The Mindset of Monozukuri: Encouraging a Culture of Talent and Innovation in Manufacturing

• Smart Energy Summit: Engaging the Consumer

Featured Article

salesforce.com: How Japan Came to Be the Second Largest Market for this Billion-Dollar Company

See why salesforce.com CEO Marc Benioff loves Japan, how his company grew so quickly in a market norotorious for long sales cycles, and what advice he has for companies looking to follow a similar path.

>> Read more

JETRO Case Studies

Biological Testing Equipment Maker Luminex Seeks More Direct Presence in Japan with New Office

For the past nine years, Luminex has been selling its products solely through partners in Japan, but established its own office this past February to develop a more direct presence. See how they did it and the insights you can glean from their experience.

>> Read more

Konarka Technologies Establishes Japan Office with Focus on BIPV and BAPV Segments

This developer of polymer-based, organic photovoltaic (OPV) technology established a Japan office to take advantage of building-integrated photovoltaic (BIPV) and building-attached photovoltaic (BAPV) opportunities there. Learn how they entered the market, established the office, and worked with JETRO in the process.

>> Read more

News Update: Company making progress in Japan

Keep an eye on what companies are doing in Japan with this monthly news update.

Embedded connectivity solutions provider Telenor Connexion opens Japan office to strengthen Asia-Pacific presence
October 13, 2010

Telenor Connexion announced the opening of a new office in Tokyo, Japan to "support a growing demand for M2M (machine-to-machine) and telematics solutions in the Asia/Pacific region," states a company press release. "Japan is among the most mature M2M markets within the Asia/Pacific region. The opening of our office in Tokyo reinforces our long-term commitment to both Japan and the Asia/Pacific region as a whole," Thomas Strandin, VP of sales APAC at Telenor Connexion, is quoted saying.

Sources: Company press release  and company representative


Post-trade processor Traiana opens office in Japan
October 18, 2010

Traiana announced it has established a representative office in Tokyo, Japan to meet the needs of locally based clients. The new office "builds on the company's long-standing commitment to Japan and the Asia Pacific region, and reflects the growing demand in the region for Traiana's post-trade processing solutions for banks, buy-side firms and retail brokers," states a press release.

Sources: Company press release  and company representative


AccuRev enters Japanese software development market through TechMartix Corporation
October 18, 2010

AccuRev, provider of solutions for scaling Agile processes across the enterprise, announced its expansion into the Japanese market through a partnership with TechMatrix Corporation, a Japanese IT solution provider and software distributor. TechMartix has "begun marketing AccuRev Software Configuration and Change Management to the Japanese market in efforts to internationalize the product," states a company press release.

Sources: Company press release  and company representative


OEM supplier of network adapters Napatech opens Tokyo office
November 2, 2010

Napatech, an OEM supplier of multi-port 10 GbE and 1 GbE intelligent adapters for real-time network analysis, announced the opening of a new office in Tokyo, Japan. "We are seeing strong demand in the Japanese market for our products, where Japanese OEM vendors have long been at the forefront of developments in IP and broadband in general," said Henrik Brill Jensen, CEO of Napatech, in a company press release.

Sources: Company press release  and company representative

See how you can use JETRO's free services to establish your company's office in Japan.

 
 

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