Japanese Food Culture Festival in New York (March 4-10, 2007) | Print |

Japanese Food Culture Festival in New York:

Gastronomic Discovery- Flavors of Japan
Presented by The Japanese Food Culture Festival Committee



The Japanese Food Culture Festival Committee is a joint endeavor organized by individuals concerned with private enterprise and the public sector. The Committee was formed for the purpose of introducing Japanese "food" to the United States in a comprehensive way from both economic and cultural perspectives by creating the first Japanese food festival in New York. In conjunction, the following four events will be held in New York during the second week of March 2007.


1. The Japan Pavilion at the International Restaurant and Food Service Show
Presented by JETRO New York

25 Japanese food and product vendors will be displaying their products, some of which are making their international debut. Products on display include artisanal oils and vinegars, tofu, kelp, teas, shochu, sake, knives and tableware essential to creating Japanese inspired cuisine. The subtle flavors of premium rice and wagyu are among the products available to sample. Throughout the show vendors will give cooking demonstrations and short seminars. The JETRO booth will be available throughout the show for business support and introductions. In addition, major Japanese food related companies will also be exhibiting independently next to the Japan Pavilion.

This is the premier of the Japan Pavilion. The event was created in hopes of attracting interested store buyers, chefs, and food related businesses to fine Japanese ingredients.

Date: Sunday March 4th-Tuesday March 6th
10:00am - 5:00pm, (-4:00pm last day)
Place: Jacob Javits Convention Center, New York
Organizer: JETRO New York

Sponsored by The Ministry of Agriculture, Forestry and Fisheries of Japan (MAFF)

Contact:
JETRO New York Office
Jessica Parton
rept2@jetro.go.jp
212-997-0440

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2. Gastronomic Discovery: An Evening of Japanese Food Culture
Invited Guest-Limited Event
Presented by the Japanese Food Culture Festival Committee and JETRO New York

Opening remarks will be made by Japanese food expert Elizabeth Andoh. The Majority of the evening is dedicated to 3 of the highest-ranking kaiseki master chefs Masahiro Kurisu, Motoi Kurisu, Kenichi Hashimoto and famed culinary genius David Bouley. The visiting chefs from Japan will share preparation techniques for their favorite dishes and their culinary philosophies. David Bouley will follow with a demonstration sharing his original cuisine based on Japanese ingredients. Attendees may enjoy tasting the creations of these 4 talented artists.

The evening is a cross-cultural learning experience highlighting traditional to contemporary Japanese cooking practices and how they are being explored by Western chefs.

Dates: Monday, March 5th, 6:00-10:00pm
Place: Marriott Marquis Hotel (Midtown 45th Street)
Organizers: The Japanese Food Culture Festival Committee and JETRO New York
Event Type: English

Contact:
JETRO New York Office
Jessica Parton
rept2@jetro.go.jp
212-997-0440

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3. Japanese Food Culture Symposium
Presented by Nikkei America, Japan Society, and JETRO New York

Keynote speaker Yuzaburo Mogi, Chairman & CEO of Kikkoman will speak on his experiences as a Japanese pioneer in the American food market. After Mr. Mogi's address, star chefs Masaharu Morimoto, Daniel Boulud, and Japanese food expert, journalist, and cookbook author Elizabeth Andoh will appear in a panel discussion focused on how to expand the popularity of Japanese food culture in America. Audience Q&A set to follow the discussion.

Dates: Monday, March 5th, 3:00pm – 5:30pm
Place:
Japan Society
Organizer: Nikkei America, Japan Society, JETRO New York
Event Type: English

Contacts:
Nikkei America
seminar@nikkei.com

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4. Japanese Restaurant Week
Presented by The Japanese Food Culture Festival Committee

Throughout this week participating Japanese restaurants around New York will offer specially designed gourmet menus.

Dates: Sunday, March 4th – Saturday, March 10th
Place: Participating Japanese restaurants throughout NY
Official Website: http://www.JPRW.net

Contacts:
Gorgeous Entertainment
212-398-7145

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5. Related Events
Throughout this week Japanese Food Related NPOs will be offering related events

Ishiri Dinner at Matsuri Restaurant
Dates: Tuesday, March 6th , 7:00pm
Place: Matsuri Restaurant
Organizer: The Gohan Foundation for US - Japan Culinary and Cultural Exchange

Contact:
Ms. Taeko Takigami
212-586-6323

SHUKI-TEN(JAPANESE SAKE VESSELS SHOW)
Dates: Tuesday, March 6th – Saturday, March 17th
Place: The Nippon Club
Organizer: Kyoto Society for Inter-art Exchange

Contact:
Mr. Naozane Utada
917-612-0836